Nine to re-vamp axed Australia's Got Talent
A RE-VAMPED version of the talent show Australia's Got Talent will screen on the Nine Network in 2013.
A deal to save the series has been finalised only 24 hours after rival Seven confirmed it was axed.
Industry sources say Nine is planning to invest heavily in the show to give it superstar judges and production values equal to the network's established ratings juggernaut The Voice.
The deal is a major strategic maneouvre by Nine, which is locked in a ratings battle with longtime rival Seven.
This year Nine has clawed back some ground against Seven, particularly in advertiser-friendly demographics, and clearly thinks the acquisition of Australia's Got Talent will strengthen its position.
Read more at Brisbane Times