Low level speeding focus of Easter road safety campaign
IT was in the suburban back streets, close to home, when Katie Franz' life changed forever in a low-level speed crash into a power pole.
They were 5-10km over the 60kmh speed limit but the repercussions were "horrendous".
Low-level speeding is the focus of a new Easter road safety campaign as the Queensland Government tries to maintain the state's record low road toll over the traditionally fatal-prone long weekend.
Four people died and 183 were injured on Queensland roads during the Easter long weekend last year.
Ms Franz - who spend a long time stitching her life back together after a crash as a passenger at age 16 - is among those featuring in the new ad.
"It was a great opportunity to be able to share my story of low level speeding and hopefully when people see the ad it resonates in their mind and they're able to keep to the speed limit and continue on their journey safely," she said.
"Everything that I knew at the time was completely turned on its head, there was not an area of my life that wasn't torn apart.
"It affected every area of my life - my family, my work, my friends, everything.
"Being that young at the time I didn't think anything of (the speed) really - just trying to be cool.
"It's just devastating, the repercussions are just not worth it ... to end up living in a wheelchair for the rest of your life, or possibly dead."
Transport and Main Roads Minister Scott Emerson said the road toll this year stood at 54 which was a Queensland record low and 25 below the same time last year.
"This is a very crucial period on our roads," he said.
"There are many people travelling on our roads over the next couple of weeks that are trying to get to their families, their friends and we want them to get there safely.
"The focus particularly of this year's campaign is those low-level speeding infringements, between 5km and 10km over.
"All the research shows that every 'k' over is a killer.
"Every time you go beyond the speed limit you put yourself, other motorists, other passengers, other road users at risk.
"Some Queenslanders do believe that just going a little bit over the speed limit can be safe, that's not what the research shows.
"Just going a little over the speed limit does increase your risk of being injured and potentially killed."
The Join the Drive to Save Lives campaign involves 10 digital billboards which can be personalised if people go online and submit their names.
Visit http://www.qld.gov.au/jointhedrive to get involved.