Online shopping a boost for post
ONLINE shopping has brought a welcome boost to the once ailing postal service, with online purchases accounting for around 70% of parcels delivered to doorsteps in the Rose City.
Cyberspace has made every item imaginable just a mouse-click away, and more and more people are turning to the internet to buy everything from books and DVDs to designer shoes and wedding dresses.
An Australia Post spokesman said the benefits being reaped now are just the beginning.
“With a nationwide delivery network and a trusted brand, parcels are a major part of Australia Post’s future success,” he said.
“Online purchasing in Australia is forecasted to grow from around $27 billion last year to almost $37 billion by 2013, with every item purchased online representing an opportunity for us.”
The number of parcels in Australia Post’s delivery network has grown an impressive 11% since July 2010 alone.
“Currently, online retail consumer spending in Australia accounts for 5% of total retail sales, compared to 10% overseas, so we definitely see huge opportunities for growth in this sector,” he said
“Seventy per cent of our parcels business is generated from online shopping and this area is continuing to grow as customers increasingly go online to do their shopping.”